Growth partner · Sarasota & Tampa
We find what makes your company the most money, and help you sell more of it.
SparrowMohr studies how your business actually earns, then builds the marketing, follow-up and systems around your most profitable offer. Every month you see the results as revenue in your own records, not as clicks or leads.
After our conversation, most companies begin with the Revenue Roadmap: a short study of where growth is being lost, credited in full if you continue with us.
Who we work with
Established companies of every kind that want growth they can measure.
Our clients are typically $2M to $50M in revenue. The industry matters less than the question we start with: which of your products, services or accounts earns the most, and how do you win more of it?
Stores and brands
Finding the products and customers with the best margin and repeat rate, then spending to bring in more of them.
Firms and practices
Law, accounting, medical and advisory firms that want more of their highest-value clients, not just more consultations.
Distributors and manufacturers
Filling the pipeline with the account types that grow, and making sure no quote request goes unanswered.
Contractors and home services
Building the schedule around the work that pays best, with every call answered and every estimate followed up.
Where growth is lost
Your current setup is already losing customers. Most owners never see it happen.
The Response Test in every Roadmap shows you exactly where: we contact you as a prospect would and record what happens.
Inquiries that go unanswered
Calls after hours, contact forms nobody sees, emails that wait until Monday. The prospect has already moved on.
Follow-up that stops too soon
One quote, one email, then silence. Many sales close on the third or fourth contact, after most teams have given up.
Spend no one can trace
The agency reports clicks and the books show revenue, and nothing connects the two. The budget drifts to whatever looks busy.
What changes when the leaks are fixed
A Sarasota service company, before and after.
The same Google Ads account ran for five months. For the first three, on the old website, it produced no calls. We rebuilt the site and the booking process, and the next two months brought in $17,600 in closed work.
Where we begin
The Revenue Roadmap
A close study of how your company earns and where it loses sales. You receive a written plan and a recorded walkthrough. It is yours to keep, whoever carries it out.
$1,950 or $4,500By company size. Credited in full if you engage us within 30 days.
Delivered in [X] business days.
- Profit by offerRevenue and margin for each product, service or client type, so we know what to grow first.
- Customer acquisitionWhere your customers come from today, what each channel costs, and what it returns.
- MeasurementWhether calls, forms, orders and booked meetings are being counted, and counted correctly.
- Response testWe contact you as a prospect would, after hours included, and record how long a reply takes.
- Online presenceHow you appear on Google and in AI search compared with your three closest competitors.
- Sales handoffHow an inquiry travels through your CRM to a closed sale, and where it gets dropped.
- AutomationSteps in answering, follow-up and quoting that software can take off your team.
The first ninety days
A fixed plan, with dates.
- Day one
Conversation
Twenty minutes to understand your business and tell you plainly whether we can help.
- Weeks one–two
Roadmap
The study above, and an agreed definition of a qualified sale or appointment.
- Weeks two–three
Foundations
Measurement, response and follow-up systems, connected to your CRM.
- Week three
Launch
Campaigns built around your most profitable offer.
- Day thirty
First report
Revenue by source, cost per sale, and what we are changing.
- Day ninety
Next quarter
Grow what works, stop what doesn't, choose the next offer to build around.
Your monthly report
Illustrative figures| Source | Inquiries | Qualified | Cost per sale | Revenue |
|---|---|---|---|---|
| Google Ads, lead offer | 41 | 19 | $212 | $48,200 |
| Google Business Profile | 22 | 11 | — | $27,900 |
| Referral partners | 9 | 7 | — | $21,400 |
| Google Ads, other offers | 18 | 6 | $341 | $13,100 |
| Month total | 90 | 43 | $141 | $110,600 |
Fees
Published fees. We adjust the scope, not the price.
Revenue Roadmap
Where every engagement begins
Credited in full if you engage us within 30 days.
Systems
For companies with marketing already in place
CRM upkeep, follow-up automation, response systems and the monthly report.
Growth
10–50 staff
Advertising built around your most profitable offer, measurement, follow-up, and everything in Systems.
Growth
50–250 staff
The same, across multiple locations, offers or sales teams, with separate reports for owners and managers.
Optional additions: local and AI search visibility, and paid social, from $1,000 a month each. AI call answering, $300–750 a month.
Three-month minimum. Ad spend is paid directly to the platforms, never marked up. Fees cover ad spend up to $10,000 or $40,000 a month; above that, 10–12% of spend.
Founding clients. Three companies will receive 30–40% off for six months on a six-month commitment, in exchange for a published case study and introductions.
The founder
“Every recommendation is measured against one thing: revenue you can see in your own records.”
I'm Dalton. I own and run a business here in Sarasota, so I know what it's like to pay for marketing and not know what it returned.
SparrowMohr exists so other owners get what I wanted: one person who understands the whole path from advertising to a closed sale, and reports on it honestly. You work with me directly.
Dalton Kelly, Founder · Sarasota, Florida
Terms
Straightforward terms, in writing.
Performance credit
We agree in writing what counts as a qualified sale or appointment. After a 90-day ramp, if results fall below that floor two months in a row, the next month's fee is halved.
Roadmap credit
Engage us within 30 days and the full Roadmap fee is applied to setup.
Your accounts stay yours
Advertising accounts, measurement, CRM and data remain in your company's name.
No long contracts
Three months minimum, then month to month with 30 days' notice.
Questions
What owners usually ask
Do you work with businesses like mine?
Very likely. We work with retailers, professional firms, B2B companies, manufacturers and service businesses. If you have customers to win and revenue you can measure, the method applies.
What does it cost in total?
The monthly fee from the table above, plus advertising paid directly to Google or other platforms. You'll have an exact figure at the end of the Roadmap.
Is there a long contract?
Three months, because the first month is mostly foundations. After that it is month to month with 30 days' notice.
How are results measured?
Every inquiry, order and booked meeting is tied to its source and followed through your CRM. The monthly report shows revenue by source and cost per sale, from your own records.
Is there a minimum advertising budget?
[Set a figure, for example $2,000 a month]. Below that, the Systems engagement usually does more for you than advertising.
What don't you do?
IT support, email and security, or accounting. We work alongside your IT provider and accountant, and can recommend good ones.
Begin
A twenty-minute conversation with the founder.
No presentation. We'll look at how your company earns today and tell you honestly whether we can help.
Booking calendar to be embedded here.